How Can I Get On The Internet Without Breaking My Budget?

One of the questions I am often asked is, “How can I get the word out about my business or services without breaking my budget or losing my mind?” I am not kidding, that is often how the question is phrased.

I can think of two things immediately that will help you launch yourself into the incredible world of social marketing.

Are you an expert on something? Cat nip toys, Library operations, power of persuasion? No matter what your area of expertise you can create a Squidoo lens. What’s a Squidoo lens? It is a free, single page online – which translates to a popular way for you to be found on the web and possibly make some money for yourself or a charity. Squidoo lenses are a cross between Wikipedia and a blog. You can sell items on your lens, link to Amazon and much more. So whether your passion is politics, the internet, or enterprise content management, you too can Squidoo.

 


Are you blogging? If not, you are quite literally standing still on the internet. If you are not blogging, you are not getting your message out. I recommend WordPress as a blogging platform. WordPress is more than just another blog tool, with a little effort you can use WordPress as a fully functioning content managed website. This means that to build an attractive site you won’t need to enlist the help of a web designer or learn any scary languages like PHP or XHTML. Sites can be built on their domain name (http://yoursite.wordpress.com) which I do not recommend if you are serious about your online career, or installed on your own server with your own domain. The best part: the installation and thousands of templates are free.  As they say on their site, WordPress is “just a group of geeks who are passionate about enabling people to publish on the web.” I interviewed Ben Cope, “The Internet Genius” yesterday about this very topic.  Ben has so much information about WordPress to share that we have to have a second interview on May 15. If you missed the call you can hear it on BlogTalkRadio. You will hear Ben discussing Premium WordPress Templates in the interview and you can view that information here: http://wpdreamtheme.com

To see some of our recently built WordPress Platform website/blogs just click on these links:

The Fitness Jeanie

Coach Frank Dolan

All 4 Sports and Fitness

The Passback

 

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