How to Get Publicity Interviews On Talk Radio

Posted by Denise Griffitts on Sep 9, 2010 in Internet Mastery | 0 comments

Everyone’s an expert at something. Sharing your expertise may land you that big media opportunity you’ve been looking for.

We all know about HARO (Help a Reporter Out) which was founded by in 2008 by Peter Shankman. Every day, HARO brings nearly 30,000 reporters and bloggers, over 100,000 news sources and thousands of small businesses together to tell their stories, promote their brands and sell their products and services. If you are not on this email list, you need to be!

Another resource for experts looking for more media exposure on the talk show circuit is Radio Guest List.com. Here you can get radio interviews and podcast publicity guests interview bookings for free.

Free radio, Internet radio, satellite radio, talk radio, podcast and TV talk show guest experts interviews booking service and call for sponsors and advertisers. Post your radio show guests, publicity or sponsorship needs online and they will  email their list of experts, authors & PR firms automatically.

Source: Radio Guest List.com

If you are an author, guest expert “source” or PR firm looking for publicity interviews, or interested in sponsoring or advertising on radio talk shows or podcasts, please register to receive our FREE emails from radio, podcast, and TV talk show producers and bookers who want to meet you. 

Here’s the deal: 

• You will get emails from local radio stations, online talk show hosts, podcasters, satellite radio (XM/Sirius), and even the occasional TV show looking for guest experts to interview (or sponsors for their shows).
• These shows are not usually big names – this service is designed to help smaller stations and podcaster shows that are looking for guests.
• While these shows do not all have big audiences – their listeners are usually very targeted. 
• You can also request a link back to your website from the hosts (good for SEO!).
• Most important:  ONLY RESPOND TO SHOWS THAT ARE SPECIFICALLY LOOKING FOR YOUR EXPERTISE.  Do not spam the bookers!  You will be REMOVED from the list if I receive complaints.
• The emails are free.

 Please drop back by let me know how this free service works out for you.

Free Resource – Build a Personal Mission Statement

Posted by Denise Griffitts on Jul 8, 2010 in Entrepreneurism, Internet Mastery | 0 comments

Weekly Recommended Resources

A mission statement is only a paragraph long, but it has specific, measurable outcomes and a deadline for accomplishing that outcome.  Your personal mission statement should  guide your actions, spell out your overall goals, provide a sense of direction, and guide decision-making for your daily life.

Nightingale Conat’s free Mission Statement Builder helps you clarify what you want out of life in as little as 5 minutes.

Another great resource is Franklin Covey’s Mission Statement Builder. After you create your personal mission statement, you will want to refer to it often. When you are finished, they can send a copy to your email address.

Do You Know How Many Visitors Your Blog Attracts?

Posted by Denise Griffitts on Oct 22, 2008 in Internet Mastery | 0 comments

Blogging these days is critical to any online entrepreneurs’ success, but do you know what your success rate is? Do you know the number of readers you have? Here are a couple of tracking tools that you can try out to determine which best suits your needs.

Google Analytics: The new Google Analytics makes it easy to improve your results online. Write better ads, strengthen your marketing initiatives, and create higher-converting websites. Google Analytics is free to all advertisers, publishers, and site owners.

Site Meter: Also free on the basic plan, but only offers detailed analysis of the last 100 pageloads.

Shiney Stat: The free version gives you ten reports, free counter and various styles of counters.

StatCounter is a free visitor tracker and hit counter which also offers real-time web stats. You can analyze and monitor all the visitors to your website or blog in real-time.

My Online Users: Fast, easy to install and completely free.

Who’s Amung Us: This free and easy tool allows bloggers to track real-time traffic statistics and also allows you to view instantly where your visitors and from. You can also determine when you’ve got the most visitors online.

Your Partner in Success!

Denise

What Is All The Buzz About Podcasting?

Posted by Denise Griffitts on Oct 17, 2008 in Internet Mastery | 0 comments

If you are desirous of marketing on the internet you must be willing to pursue and utilize various methods of promotion and marketing.  One way to drive traffic to your websites is to use podcasting.  If you are not familiar with podcasting, it is basically an audio or video digital media file that can distributed over the internet by syndicated download, through web feeds to your iPod or computer.  Podcasts can be syndicated, subscribed to, and downloaded automatically when new content is added which makes it a very viral tool. You can download podcasts about everything from news to food, politics to education, personal logs to sports, music to technology and everything in-between.

Podcasts are becoming increasingly popular for SEO marketing as many internet visitors are increasingly visual.  I always recommend delivering your message in both PDF and audio if possible.

To create podcasts you need:

• A microphone
• Recording and editing software (We recommend Audacity which a free, cross platform sound editor)
• Music clip library (optional)
• A way to publish your podcast

To listen to a podcast you need:

• A device such as an iPod to listen to the podcasts
• Software for playing media (Windows Media Player, iTunes, RealPlayer, or Winamp)
• Podcatching software (optional)

Once you have created your podcast you will need a way to distribute it to your listeners. You can link the files to your web page and will need to give listeners a way to subscribe through an RSS (Really Simple Syndication) feed.  Using RSS, listeners can subscribe through your podcast through iTunes or another aggregator.

Free Redirect Check Tool

Posted by Denise Griffitts on Apr 13, 2008 in Internet Mastery | 0 comments

A lot of us lose out on valuable search engine traffic due to incorrectly configuring our redirects. It is very important that a search engine spider crawling through your website is able to follow any redirects you have set up. When running your online campaign, you can’t be too careful. There are many details that need to be double-checked, and something as important as a redirect deserves special attention.

Make sure that search engines can recognize your redirect by using a Redirect Check tool.

Simply enter a site’s URL, and the tool will let you know if what you’ve set up is search engine friendly.  If it isn’t, there’s advice on how to fix it. And if it is, then search engines will know how to recognize and reward your online campaign. It is a simple step that will benefit your website’s longterm health.